The content publishing process seems like one of the simpler steps in your content workflow. But irrespective, most content marketers spend more than 20 minutes on the publishing process. From copying and pasting content from your document editor to your CMS, ensuring the formatting is right, to finally hitting the…

Have you been looking into opportunities to generate some passive income? If yes, you must have surely come across affiliate marketing as a way of monetizing content. Though widely popular today, affiliate marketing for beginners can be a little confusing and overwhelming. Affiliate marketing seems like an easy way to…

For many marketers today, keyword research IS market research. It helps you find the right terms to include in your content, which ultimately helps you rank better on the SERPs. Without efficient keyword research, it would be like throwing darts in the dark. It’s hard to know whether you’re hitting…

How is it safe to use AI tools for generating content? This question probably gnaws at every content marketer’s mind the moment they think of trying out an AI writer. After all, how can you trust a machine to write your stories for you? But like most technology, Artificial Intelligence…

Black Friday and Cyber Monday are here and the internet is buzzing with BFCM SaaS deals! It’s the most awaited time of the year when you get access to the best deals on SaaS products. …

As the year rolls over, we as content marketers are yet again faced with the same questions related to content marketing trends in 2023. What digital marketing trends are going to change in 2023? What is the best SEO strategy for 2023? The content marketing landscape is indeed very dynamic…

“You’re doing SEO wrong.” These words sound both familiar and unsettling to most content marketers. Especially if you realize that’s true, you might dread to think how much potential traffic and how many valuable leads it may have cost you. But worry not! Content SEO is a game of continuous…

Many content marketers try to avoid mentioning their SaaS products explicitly in their content to avoid the risk of sounding too self-promotional. Up until a few years ago, SaaS content marketing was all about “being the television show and not the ad”. …

Airtable is a SaaS company that is probably known to everyone who is familiar with project management tools. A big chunk of this success is undoubtedly accredited to the amazing products that Airtable offers. But a significant share of their popularity should also go to the Airtable content marketing strategy…